Strategy: Process, Content, Context - Sheffield

UniList.co.uk Price:£7.50
Author:Bob De Wit
RRP:£54.99
Edition:3
Publisher:Cengage Learning EMEA
Publication date:Nov -0001
Pages:957
Overal condition:quality starquality starquality starquality star
ISBN:9781861529640
Book description
Conventional strategic management education is dominated by a strong industry recipe that: limits the number of perspectives presented; uses an overly simplistic step-by-step strategic planning approach; reworks original material into consistent and bite-size pieces of text; and leans heavily towards the authors' own domestic context in terms of the choice of perspectives, theories, examples and cases. De Wit and Meyer's Strategy actively challenges the educational orthodoxy to encourage student
Strategy: Process, Content, Context
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