Marketing Communications: Interactivity, Communities and Content - Leeds Price:£5.00
Author:Chris Fill
Publisher:Financial Times/ Prentice Hall
Publication date:Feb 2009
Overal condition:quality starquality starquality starquality star
Book description
Marketing Communications, 5th edition is the most complete and accessible introduction to marketing communications on the market. It combines breadth of coverage with a student-friendly style; and is an essential resource for Marketing and business degree students studying Marketing modules at undergraduate and postgraduate level. This new edition has an exciting and modern new design and is structured into 6-parts: the first 2 sections focus on what Marketing Communications is and how it works;
Marketing Communications: Interactivity, Communities and Content

Message the person selling this book

Login or Register
(to add this book to your favourites, track messages, remember your details etc)

Your email:

Your email:

Other books that may be of interest...

Public Relations Writing and Media Techniques: Pearson New International Edition Marketing Essential Guide to Marketing Planning Exploring Strategy Text & Cases Services Marketing Management is not responsible for the accuracy of this listing

Like most websites, we use 'cookies' to give you the best, most relevant experience. Using this website means you're happy with this. You can find out more about the cookies we use here. OK